Sampurn Organic's primary goal is to raise awareness regarding the advantages of organic farming and inspire farmers to embrace this sustainable approach. Through its marketing division, the organization is dedicated to assisting farmers in marketing their organic products nationwide in India. Sampurn Organic is unwavering in its commitment to supplying organic food for the promotion of healthy living among Indian consumers.

The journey of Sampurn Organic started in year 2013 when Sunita bought rock salt of Rs. 65 per Kg. This salt was getting sold as Organic Himalayan Rock Salt by well-known Organic food company of that time. At that time normal branded salt was costing Rs. 10 per kg only. Though this salt was 6.5 time costlier, Sunita came to know about organic food farmers in India. She started buying organic food from local farmers of Maharashtra. Since she is from farming background so started Organic farming for self-consumption of organic products in Bharatpur (Raj.).